Best Times to Run Meta Ads for Beauty Brands in 2026
Best Times to Run Meta Ads for Beauty Brands in 2026 The best times to run Meta ads for beauty brands are generally weekday evenings and weekend mornings, when people are relaxed, scrolling, and more open to booking something for themselves. But the honest answer is that peak hours are a starting point, not a […]
How to Calculate ROI on Meta Ads (Plus a Free Calculator)
How to Calculate ROI on Meta Ads (Plus a Free Calculator) To calculate ROI on Meta ads, subtract your total ad spend from the revenue those ads generated, divide that number by your ad spend, then multiply by 100 to get a percentage. It sounds simple, but most beauty and medspa brands get the number […]
Beauty Business Marketing in 2026: 12 Strategies That Actually Drive Bookings
Beauty Business Marketing in 2026: 12 Strategies That Actually Drive Bookings Beauty business marketing in 2026 comes down to three things: being findable in AI-powered search, proving your results with real client evidence, and removing friction between interest and a booked appointment. The tactics that carried salons and clinics through 2024 posting daily, chasing follower […]
How to Use User-Generated Content to Fill Your Medspa Booking Page
How to Use User-Generated Content to Fill Your Medspa Booking Page User-generated content for a medspa is any authentic photo, video, review, or story created by your real patients rather than your marketing team and it is one of the fastest ways to turn a quiet booking page into a busy one. When a prospective […]
