Tracey Nguyen

Tracey started off as a beauty entrepreneur and a beauty blogger in 2012 when social media and Instagram Marketing have just emerged.

Over the years of working with well-known brand names such as Lancome, Marc Jacobs, L’ oreal, etc, and building her own beauty business in skincare & makeup, Tracey has gained a substantial amount of knowledge and insights on how to help beauty brands close the communication gap and increase conversion and attract the ideal target audience.

Tracey founded BOWO Creative in 2018 with the mission to help worldwide female entrepreneurs & WOMXN grow and scale their beauty businesses.

Since then, the agency has grown a great track record helping not only the Canadian market but also internationally, and expanded our niche to focus more on the beauty industry.

Tracey sat on the mentor board of The Toronto Business Development Centre to consult and assist start-up founders with their marketing strategies and social media growth.

Tracey is a strong believer in #WOMENEMPOWERMENT and building a community where female entrepreneurs can glow financially, mentally, and physically so they can INSPIRE the next generation and PAY IT FORWARD with their success. 

“I’m a matcha lover, 100% Virgo and a geek when it comes to marketing, learning algorithms, and design.”